Flock

Flock is an Edinburgh-based branding, design and advertising agency founded by Sophie Richards. After a previous website project had gone in the wrong direction, Sophie was looking for a designer who could bring clarity to the process and create a website that felt both professional and full of personality.

The goal was to stand apart from other creative agencies while keeping the experience approachable and authentic. Working closely together, we developed a bold visual direction using striking gradients, confident typography, and clean, repeatable layouts that balanced the vibrant brand identity without overwhelming the content.

The portfolio was designed to make browsing projects effortless, with clear 'at a glance' labels highlighting the services and industries for each case study. Combined with conversational copy and strong brand photography, the finished website feels distinctive, memorable, and unmistakably Flock — reflecting the creativity of the agency while giving potential clients confidence in the quality of their work.